Saturday, December 28, 2019

Personal Narrative My American Experience - 1101 Words

My American Experience Growing up in Ghana, I had heard a lot of things about the U.S. This was a country I had always wanted to visit; my prayer was answered when I got the opportunity to travel there. Arriving in a new environment came with many experiences. Adjusting with food, language and the weather was not easy. With the passage of time, however I have been able to0 adjust and fit it. This write-up therefore is to elaborate on my experiences since coming to U.S. I had many interesting experiences arriving to the U.S. The most interesting experience I had was with the food. I remember getting picked up from the airport by my parents and taken straight home. It was in the winter, they ended up getting stuck at work due to the blizzard. There was McDonald’s close to my house so I decided to buy something since I was starving to death. When I got there I couldn’t order anything, there were menus all over the place. I left there after 15 minutes because I didn’t know what kind of food it was and it scared me. My parents were able to come home the next day and they took me to Golden Corral but I still couldn’t eat. I was not used to the food and didn’t like the smell and taste of it. The sizes of the food were in larger potions which fed three to five people. The combination of their food was very ridiculous. I tried their soup and it was tasteless there was no spice. After some time, I became used to their foo d and now I eat more than they do. There is no harm inShow MoreRelatedPersonal Narrative : My American Experience1750 Words   |  7 PagesGerson Vasconcelos Dr. Daniel Glenn American Experience April 9, 2015 My American Experience Studying in a foreign country is an interesting experience of an individual lifetime. One tends to learn a number of things relating to ways of life in a foreign land. Social, political and economic values and aspects are usually different from one region to another. Therefore, through studying abroad one is able to learn different issues about another society such as gender and sexuality issues, socialRead MoreMary Rowlandsons Captivity Narrative Essay1154 Words   |  5 Pagesin early American history and society. Most Puritans escaped the tyrannical rule in England to gain religious freedom in America, which helped create an early American society. Not only did the Puritans help form the early American society and religion, they also contributed to the earliest stories and narratives to help create a rich literary history for America. Puritan literature has helped many scholars and readers learn about early American history. One of the most famous American narrativesRead Mor eAnalysis of Hunger of Memory and Self Essay1031 Words   |  5 Pagesparts could relate to my life. Also, given his story, its so interesting to me that he is against bilingual education, having benefited from it in his own life. To me, it places the book in a different light as I read it. This book is a narrative and it is telling in how his opinions were formed because the experiences that he had. In the narrative, the themes that I thought were most important were Rodriguezs experience of separation from his family, his feelings of personal alienation and finallyRead MoreEssay on Out of the Silence1445 Words   |  6 PagesThe slave narrative genre is an important part of American history. These stories are not only portraits of individual history, but also of American history. By reading the stories of the past we can better determine the path of the future. The personal stories of Frederick Douglass and Harriet Jacobs are two excellent examples of the slave narrative genr e in American literature. To be sure, bondage and oppression had a lasting and profound effect on both genders; however, men and women experiencedRead MoreThe Path to Aboliton 1312 Words   |  5 Pagesstrategies to appeal to the social and political minds of Americans striving to influence the participation of the abolition movement. One of the many strategies used by American abolitionists was the use of slave narratives. This moral persuasion was a very useful tactic. The creation of these narratives helped white northerners identify with the mindset of an African American slave in the south. The narratives illustrated the experiences slaves overcame to find freedom. Another major strategy thatRead MoreWriting About Hospitality And Tourism Essay1421 Words   |  6 Pagestourism. Collective story telling is well suited for scholarship that seeks to contextualize lived experiences and presents research data in the form of a performance, or dialogue between characters (Parry Joh nson, 2007). Collective stories drawn from interview transcripts, field notes, memos, and other research data, help to create a fictionalized narrative (Solà ³rzano Yosso, 2002). Within the narrative are fictionalized characters based on interview transcripts and field notes. Cook and DixsonRead MoreEssay about Baldwins Notes to a Native Son1712 Words   |  7 Pages showing that only an African American could have written the essay as he did. James Baldwin throughout the essay hovered from his own personal life to the world around him and his father. Baldwin weaves between narration and analysis in order to show that his own experiences dealing with the public world and his private world were similar to many other Americans at that time. Evidence of Baldwin’s ability to connect public events to his personal life appeared right away in theRead MoreEssay on The Innovators of American Literature1066 Words   |  5 PagesThe Innovators of American Literature From their critical assessments on how to improve themselves and to the American public that they influenced by their writings, Jonathan Edwards and Benjamin Franklin illustrate American themes in their personal narratives that quintessentially make part of American Literature. Although they lived in different times during the early development of the United States of America and wrote for different purposes, they share common themes. Their influenceRead MoreBeloved : A Reconstruction Of Our Past1705 Words   |  7 PagesNovember 20, 2015 Beloved: A reconstruction of our past Beloved by Toni Morrison is a reconstruction of history told by the African American perspective, a perspective that is often shadowed or absent in literature. Her novel presents a cruel demonstration of the horrors endured by slaves and the emotional and psychological effects it created for the African American community. It unmasks the realities of slavery, in which we are presented with the history of each of the characters lives and the memoriesRead MoreSummary Of In A Lonely Place By Gregory Crewdson961 Words   |  4 Pagesseveral American artists who all have influenced his work on one level or another. He states that each of the artists mentioned, in whatever medium they choose to work in, engages in â€Å"what is sometimes called the ‘American vernacular’ to reveal both its beauty and its darkness.† Their work deals â€Å"with ideas of beauty, sadness, alienation, and desire† merged â€Å"with an underlying sense of hope and possibility.† I n addition, Crewdson suggests that there is a common interest shared among these American artists:

Friday, December 20, 2019

Personal Statement For Earning An MBA - 720 Words

When professional peers are all on a level playing field, how do you differentiate yourself? My military background showcases abundant roles of leadership and responsibility, however, companies across the globe are now hiring Veterans more than ever. Any advantage my Army experience would have leveraged could potentially be comparable to another Veteran applicant interviewing for the role I want. Earning an MBA is the difference maker. I believe that the advanced education gained with an MBA from the Whitman School of Management at Syracuse University will allow me to set myself apart from the crowd and succeed in roles of greater responsibility. My current position affords me the opportunity to work alongside high level executives†¦show more content†¦I don’t want to sacrifice education quality just because the courses are from an online program. The reputation of an education from Syracuse University has removed any doubt from my mind. Program courses such as Strategic Management and Project Management really caught my attention as classes that will substantially add value to my current portfolio of skills. Learning how to develop strategies to create and sustain competitive advantage is a concept that I know will allow me to grow professionally and bring more value to my team at work. I believe that successfully graduating from the Syracuse MBA program will increase my credibility among business leaders and offer a career versatility not currently available to me. I have created a five year plan that guides my career path to becoming the Director of Logistics followed by obtaining the role of Vice Pres ident of Transportation within Preferred Materials, Inc. In addition to the education, the friendships developed with classmates and the alumni network are other advantages of an MBA. Fellow students in my program are making the effort to better themselves the same way I am, and I am looking forward to growing with them and building relationships. Meeting classmates in person through residencies or international immersion trips will serve to reinforce the rapport built throughout the semester. We will be ableShow MoreRelatedMy Personal Action Plan For 20171464 Words   |  6 PagesIncluded in my Personal Action Plan for 2017 are several goals that I need to achieve in order to reach my long-term personal objectives. They include, earning a promotion to Vice President, saving $3.5 million for retirement, maintaining my health, and attaining an MBA degree. All four long-term objectives are specific, relevant to me, in line with my life goals, and time-bound. Most importantly, they are attainable, so I can set new goals once these are m et. Furthermore, I am cognizant of theRead MoreAn Mba Program Through Application And Insight Of The Disciplines Taught Throughout The Program2206 Words   |  9 Pagesthat sink in a moment – MBA degree, let that sink in another moment. Many organizations actively recruit for qualified personnel with MBAs. Why is an MBA degree sought after? Some insight can be provided by Susan Miller (2011), author of The Essential MBA, â€Å"Few Masters degrees require a learner to have such a wide-ranging command of so many, often fairly disparate areas of enquiry† (p. 1). Another way to interpret the quote from Ms. Miller’s book is that obtaining an MBA degree is challenging andRead MoreDoes Money Bring Happiness?1338 Words   |  6 Pagesoverused and jaded that even though we know that it is true, we tend to ignore it. We want to believe that there is an easy way out of being unhappy and believe me overcoming your emotions and teaching yourself to be happy can be more di fficult that earning some bucks! All of us have at some point in time or another seen extremely rich, wealthy and famous people unhappier than what we would expect them to be, given the amount of material benefits that they have. It is surprising that a large numberRead MoreRatio Analysis of 5 Pharmacuticals Companies in Bangladesh3775 Words   |  16 PagesAnalysis Submitted to: Mr. Saud Ahmed The Course Instructor Security Analysis amp; Portfolio Management Submitted by: S.N. | Member Name | ID | 01 | Anwar Murshed | MBA 048 13912 | 02 | Mahfuj Reza | MBA 047 13761 | 03 | Tania Islam | MBA 048 13917 | 04 | Abdullah Al Mamun Khan | MBA 048 14013 | 05 | Swarna Akter | MBA 049 14397 | Date of Submission: Tuesday, November 27, 2012 Stamford University Bangladesh 44 (744 old), Satmosjid Road, Dhanmondi, Dhaka Index Chapter | Titles | PageRead MoreEffective Leadership : Howard Behar Essay1261 Words   |  6 Pagesof the human factor, as opposed to being focused only on the fiscal aspect of business. Howard was instrumental in crafting the mission statement for Starbucks, â€Å"Our mission: to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time. (Behar, 2007). Consequently, this mission statement became Howards personal mission statement, driving his leadership, passion, and success. Essential Values Passion, and people, are two of the essential core values that BeharRead MoreWhy Is Managerial Accounting Important to an Mba Graduate2235 Words   |  9 PagesAn MBA Graduate Defined An MBA is a degree awarded to individuals who complete required coursework in the field of Management Science. The MBA title stands for Master of Business Administration and implies that the person holding the degree is qualified to hold a position in senior management within a firm. An MBA manager is similar to the captain of a ship. He is responsible for making decisions and plans about the firm and for controlling the firms employees. The goal of an MBA manager isRead MoreIt has been 50 years since the Civil Rights Act of 1964 intended to end discrimination on the basis1100 Words   |  5 Pagesdiversity and address inequities in higher education. In fact, many IHE announce in their mission statements concerns for more economic and racial diversity. Social inequality and social mobility are all decreasing in the United States. Earning a bachelor’s degree from an institution of higher education is becoming increasingly important in order to obtain employment where one is capable of earning a living wage. Use of CRT as a theoretical framework will be used to describe how select collegesRead MoreEssay on An MBA Graduate Defined2177 Words   |  9 Pages An MBA Graduate Defined An MBA is a degree awarded to individuals who complete required coursework in the field of Management Science. The MBA title stands for Master of Business Administration and implies that the person holding the degree is qualified to hold a position in senior management within a firm. An MBA manager is similar to the captain of a ship. He is responsible for making decisions and plans about the firm and for controlling the firm’s employees. The goal of an MBA manager is toRead MoreAnalyzing And Evaluating Apple Inc.1179 Words   |  5 PagesS. On the FY 2016 10-K report Apple Inc. had total net sales of $215,639,000,000, total assets of $321,686,000,000, and 116,000 full-time equivalent employees. Apple Inc. designs, manufactures and markets mobile communication and media devices, personal computers and portable digital music players, and sells a variety of related software, services, accessories, networking solutions and third party digital content applications. The Company ’s products and services include iPhone, iPad, Mac, iPodRead MoreCase Study : Corporate Finance And Investment Planning Essay5132 Words   |  21 Pages`A Training Report On Analysis of Financial Statements Carried at Micromax Informatics Ltd. In partial fulfilment of the requirements for the award of degree of Bachelor of Technology in Electronics and Communication + MBA For evaluation in 11th semester By Harshit Goel A2324811007 B.Tech ECE + MBA (2011-16) Under the guidance of Industry guide Faculty Guide CA. Sanjay Kumar Sah Ms. Tavishi (Micromax Informatics Ltd.) (Amity University) Amity Business School Amity University

Thursday, December 12, 2019

Management Leading and Managing Organizational Changee

Questions: 1. Explain the crucial role of reflective journals in experiential learning. 2. Discuss the main features of reflective writing. 3. Identify questions to address as you observe, reflect on and make sense of experiences. 4. Explain how reflection enables evaluation and restructuring of experience to gain insight, formulate new understanding, learn from experience and plan future action. Answers: Introduction This study deals with leading and organizational change. It includes reflective journal on lectures attended by the student. I have gathered facts on organizational change and leadership in each of the lecture sessions. I enjoyed each and every session and gained lot of knowledge at the same time. Each session carried role play that gave essence of practical scenario. I had actively participated in each of the role play and asked questions wherever required. Lecture 1 In the first lecture, we were explained on sources of resistance to change. It includes managerial responses as well as empathy and support. It includes communication and participation involvement for the same. It explains four phases of transition to change like denial, commitment as well as resistance and exploration in an overall manner (Ylimaki Jacobson, 2011). I have gathered facts on advantage of working in teams. It permits members in gaining new expertise as well as developing educate members. It allows knowledge in participating as well as building consensus in commitment on controversial issues. It resolves multi-ownership problems as well as avoids obvious decisions. For Instance, Taxis Vs Uber is perfect example of Resistance to change. Attending this particular lecture, I have related topic with companies like Uber. In all over cities in the world, there was ugly war between traditional taxi companies in against new form of competition. It was from Uber as well as other ride-sharing services. Lecture 2 After attending second lecture sessions, it explains the four phases of transitional change. In case of behavioral change, it adds up reinforcement in association with reward in displaying in frequent ways. As it is negative approach, it deliberately involves punishment in association of undesired behaviour in reduced frequency as well as behaviour display. It explains theories based on culture shock curve as well as psychodynamic approach. It suggests creation of sense in psychological safety concerning change at the same time (Tsoukas Chia, 2011). In the moving stage, it provides adequate information suspecting proposed changes as well as bringing actual shifts in behaviour. In the refreezing stage, it implements new evaluation system as well as hiring and promotion system in proper ways. For instance, organization manages change effectively as in case of Wesfarmers. I have analyzed that Wesfarmers shows inclination in changing with the business environment competing in global mar ketplace. It requires understanding the current state of an organization. Proactive management of change optimizes future adaptability in dealing with creative ways and industrial transformation in Wesfarmers. Lecture 3 I would like to differentiate team as well as groups in an organization. Group identity involves people defining themselves in belong to group. Group membership includes defining features of society. Group membership influences individual behaviour like providing sense of identity as well as security. It aims at developing structure including roles as well as establishing norms and expectations in members. It improves outputs in collective support for conflict in other groups. It involves in communication in form of shared knowledge (Reis Geller, 2010). Teamwork is a well-established technique that is used within organization in gaining benefits from group influences in individual behaviors. After the completion of lecture, I confidently answered questions in the next sessions. That itself is an example that we as a class worked together in the team and discussed the session in collaborative way. We have conducted interesting group discussion in the class whereby all the classmates performed for making it success. As a whole, I believe in helping other classmates in time of need. This helping attitude as well as working together left us in understanding the concept of working as a team. Lecture 4 I would like to explain on Dunbar number. It is suggestive cognitive limits for people for maintaining stable social relationships. These are relationships for individual in each person for relates in every person. In case of Metcalfes law, it states value of telecommunications network proportionate to the square in number of connected users of the system. I would like to discuss on developing leadership skills for motivating staff members as well as coaching for working in an organization (Miner, 2011). Universalism is a religious as well as philosophical concept with universal application in applicability. It includes doctrines for considering people in an organization. Contingency is a future event in prediction with certainty. For instance, I understood that Dunbar number relates directly with maintaining relationships at workplace. It is the process fir networking and building relationships. I understood the truth behind the Dunbar number. It takes time in organizing contacts as well as giving definite advantage for vast majority of people. Lecture 5 I have attended the fifth lectures session that was continuation of leadership concept. It was explained about leaders of major companies who believe their job in creation of strategy in organizational processes. I would like to comment that managers should find ways in viewing at employees strengths in comparison with weakness. Congruent occupations explain as economist. In case of social types, it explains characteristics of friendly, cooperative and understanding and termed as social worker. In case of conventional types, it includes types of efficient inflexible as well as unimaginative and termed as accountant. In case of enterprising, they should pose the skills of self confidence, ambitious and energetic and real estate agents. In case of artistic types, it should pose characteristics of imaginative, idealistic as well as emotional and impractical and occupations as musicians. I want to make a note on the personal characteristics of leaders. Leaders should have charismatic lea dership and energetic in nature. For Instance, We were explained on Holland personality job fit theory. In the realistic type, personality characteristics includes genuine, shy as well as persistent and practical in nature. Their congruent occupations are mechanic. In case of investigative, personality characteristics includes analytical, original as well as curious and independent for the same (Manuel, 2011). Lecture 6 I have gathered facts and opinions on participative management and change. Inertia is considered as the resistance of any physical object in any changes in the state of motion. It involves in speed and direction. It is the tendency for objects as well as keeping move in a straight line at constant velocity. It ensures empowerment of employees for having strong hand in managing organization. For Instance, Democratic leadership distributes responsibility among membership as well as empowering group members in aiding groups decision-making process (Linstead Hopfl, 2012). Democratic leadership styles improve in participative decision-making process. I understood that democratic leadership enables ways whereby subordinates are free in expressing their point of view in proper course of action. Lecture 7 On attending the seventh lecture sessions, I have gathered facts on planned change. It is set of activities in an organization that are mostly intentional as well as goal-oriented. One of the goals for implemmented change includes improving ability of an organization in adapting changes in environment (Iterson, 2012). Environmental scanning involves in PESTEL analysis. In the unfreezing stage, employees ready for change. Change executes intended change. In case of refreezing stage, it ensures change becomes permanent in nature. For instance, it helps in seeking changed employee behaviour for organizational success or failures of individuals as well as groups in an organization. Strategic drift is the concept of strategic management referring in responsive to organization in place of changing environment. I have gathered facts on culture that is viable in an organization. Lecture 8 I have gathered facts on forces of changes on attending the eighth lecture sessions. There are two factors that deal with changes namely External Factors as well as Internal Factors. Our lecturer explained that External factors changes due to economic factors, Political factors, cultural as well as demographic and industry factors. These factors are external in nature and difficult to bring any kind of change in an organization (Goodman 2011). Internal factors include low performance by employees, new leadership, low satisfaction as well as conflict and new mission. These factors are internal in nature and easily controllable by the management. We were also explained on the types as well as process of change. It includes planned types when conscious decisions made in responsive of specified issues. Unplanned process of change includes random as well as sudden plan without any kind of intention of addressing particular problems at the same time. In the unfreezing stage, it provides ra tionale for change as well as creates minor levels of guilt and anxiety in an overall manner. For instance, Evolutionary process of change is gradual but revolutionary process of change is rapid as well as dramatic for the same. It gives rise to unfreezing stage, changing and freezing one again. I gathered facts on role play that explained on three stage model developed by Kurt Lewin. Lecture 9 I have gathered facts on concepts like change agents. Change agents are a person that causes change for viewing at the ideas. It is the ability of using emotions in positive as well as constructive way in relationships with others (Easterby-Smith Lyles 2011). It is the ability in controlling over redirecting disruptive impulses as well as moods in before acting for the same. For instance, I would like to point out on the emotional side of changes like enjoyment, fear, surprise, shame as well as sadness and anger. Emotional Intelligence ensures persons abilities in perceiving as well as identification in managing emotions in self and others. Lecture 10 In the last lecture session, lecturers explain on leadership, culture as well as resistance to change. It discuses on aspects relating to organization change that determines from different culture groups. It explains visibility on day-to-day basis. It brings out shared beliefs, values as well as assumptions in members within an organization. It includes power distance, uncertainty avoidance as well as individualism and achievement orientation. For instance, Organizational culture involves amplified by behaviour of leaders, embedded in network of organizational practices. It includes evident in behaviors in individuals as well as groups in an overall manner. Conclusion At the end of the study, I would like to conclude that leading and organizational change takes place from time to time. This assignment is collaborative effort by my classmates and special thanks to my lecturer. Lecturer had given enough details on organizational change that make us comfortable with the subject in every form. It was fun attending lecture session and role plays at the same time. Every organization aims at bringing changes for developing as well as attainment of future goals as well as objectives. Reference List Easterby-Smith, M. Lyles, M. (2011).Handbook of organizational learning and knowledge management. Chichester, West Sussex: Wiley. Goodman, P. (2011).Organizational learning contracts. Oxford: Oxford University Press. Iterson, A. (2012).The civilized organization. Amsterdam: John Benjamins Pub. Co. Linstead, S. Hopfl, H. (2012).The aesthetics of organization. London: SAGE Publications. Manuel, M. (2011).Maritime risk and organizational learning. Farnham, U.K.: Ashgate. Miner, J. (2011).Organizational behavior 6. Armonk, N.Y.: M.E. Sharpe Inc. Reis, M. Geller, J. (2010).A manager's guide to human behavior. [New York]: American Management Association. Tsoukas, H. Chia, R. (2011).Philosophy and organization theory. Bingley, U.K.: Emerald. Ylimaki, R. Jacobson, S. (2011).US and cross-national policies, practices, and preparation. Dordrecht: Springer.

Wednesday, December 4, 2019

Development & Implementation of Corporation Strategic Plans -Case Stud

Question: Describe about the Development and Implementation Corporation Strategic Plans . Answer: To, The key stakeholders for review Email Title: Mission/Vision Review Existing mission and vision The analysis of the operations of the corporation MacVille reveals the fact that the companys current mission is to deliver the espresso coffee machines that can meet up the efficiency, reliability as well as sustainability requirements of hospitality clients who in return can reward the company with profits. This in turn can also permit the stakeholders as well as communities to prosper in the business environment in which it operates. The existing vision of the company Mac Ville is to become a well-known national brand within the next five years and this can be accepted as an integral component of the hospitality sector and an important component in the process of attainment of hospitality establishments, both large as well as small. Current approaches The current approaches of the company Mac Ville include the incorporation of innovation into the definite mission designed as this is necessarily the outcome of the instruction of self-directed team. The present approach also include establishment of different ways for enhancement of the overall efficiency of diverse business processes as well as effectiveness of the solutions for the customers (Bryson 2012). In addition to this, there is also need for evaluation of activities currently performed in order to continually address different mechanisms for performance of business. As such, this particular approach can help in simplification of the overall business processes as well as improvement of the business. Therefore, the new approach of business essentially includes the incorporation of innovative practices for escalating the standards of performance. In addition to this, the business practices also involves introduction of the strategic alliances and search for new partnerships t hat can sustain and at the same time promote the overall mission, anticipated outcome as well as strategies. Revised mission and vision The review of the business report of the corporation Mac Ville helps in understanding the revised mission as well as vision of the company. The revised mission as well as vision of the company Mac Ville is designed based on the outcomes of the process of review. Therefore, based on the results of the review, it can be said that the revised mission and vision incorporates the need for identification of community and the society that the business serves. Again, the revised mission and vision also takes into consideration the need for the company to become good corporate citizen. This helps in the process of recognition of different accountabilities to become an active participant in regional communities (Armstrong and Taylor 2014). The revised mission and vision therefore includes the importance of incorporation of sustainable business practices for becoming responsible corporate citizen that can help in the enhancement of the regional community and its people (Joyce et al. 2014). The development of the growth potential of the firm along with the development of the society is also said to enhance the profitability of the business each year to a very wide range of community as well as different non-profit organizations. Organizational values The review of the annual report of the corporation Mac Ville reveals the fact that the value of the business concern has remained the same for a very long period of time. In particular, the stewardship of the company and adherence to different professional standards as well as regulations of conduct in different business activities is an important for the stakeholders of the firm. Again, the organization is essentially committed towards encouragement of different self-directed teams of the firm, cultivation of effective leadership and maintenance of superior levels of safety for particularly the people (Ward and Peppard 2016). In addition to this, the values of the firm Mac Ville also includes the commitment of the firm to encourage environment friendly business practices as well as meaningful value to different customers. 2. Pest analysis Political The changes in the plan of the trade, tariffs on imported products (like espresso coffee machines) have been planned to remove in order to bring the factor in line with the free trade policy of the government. Economical It has been predicted that the firm MacVille has higher growth in the economic situation than its expectation. Thus, the resources of the firm MacVille boom continuously. In addition to this, there is a prediction regarding the strengthening of the AUD (Australian Dollars) against all the key trading partners for the next few years is considered as a concern. Social It has been found that for the welfare of the society, the government of the country has started a carbon tax and thus it has possibility of introducing energy intensive products within the firm. The reason behind this is that these types of products are generally utilized in a commercial enterprise. In addition to this, it has been found that there is a constant growth in the population in the country Australia. It has been predicted that in the country Australia, the population might raise from 22 million in the year 2010 to 36 million in the year 2050. Technological As per the case study, new commercial espresso machines have been developed within the country, whose usage has resulted into 30 % less energy consumption. This is considered as an innovative and much efficient heat exchanger in the market. Thus, the implementation of new technology within the country as well as the market is considered as a positive effect. SWOT analysis Strengths As per the case study, it can be said that the particular company MacVille intends to cover the potential market of the targeted customers for the espresso machines. Moreover, it has been found that this espresso machine complements the commercial market for the particular machines in order to make a full range offer to the potential customers. Weaknesses On the basis of the provided case study, it can be said that the particular organization MacVille is currently working along with a strategic partner. Moreover, this strategic partner is not solely focused on the hotel industry. Thus, this has found to be a primary weakness for the specified firm MacVille. Opportunities The vision as well as the mission of the firm MacVille have been modified by the board of directors and the management department of the organization on the basis of the requirement and demand. Therefore, it can be said that these strategies of revising both the mission and vision are also considered as the opportunities for the particular firm. Moreover, it has been found that the particular company MacVille sells home espresso machines to the customers and the potential targeted market of the particular firm is the home market of the country Sydney. In addition to these, the firm MacVille also incorporates other digital home entertainment products. Thus, it can be said that the particular firm MacVille has various opportunities to market its products, as the firm has large potential and targeted market, huge customer base and provides wide range of products and services. Threats It can be said that the risks related to the venture are considered as the risks or the threats for the specified firm MacVille. As per the case study, it has been found that the partner of the specified firm MacVille is not fulfilling the commitment regarding the financials. Moreover, the association along with the non-industry partner is also considered as having negative impact on the target customer base of the firm MacVille. Lastly, the partner of the firm MacVille has access to trade secrets of the organization MacVille. Therefore, all these are considered as the threats or risks to the operations and regulations of the firm MacVille. Identification and description of the existing as well as potential competitors (strengths and weakness of each) As per the case study, it can be hereby ascertained that the main competitors of the company Mac Ville are Nufix Inc. and BeanEx. The competitor Nufix Inc has shifted from the business into particularly the espresso bean as well as the machine market. The transnational player such as the Nufix Inc. faces challenges in acclimatizing to the adjustable needs of the specific niche market purchasers. However, another important competitor of the corporation Mac Ville is the Bean Ex, a very large supplier of the coffee bean that had freshly started importing different espresso machines for different customers. In addition to this, there is also conversation regarding the selling of espresso machines as essentially wholesalers. The competitor bean Ex have very easy admittance to different markets with coffee bean dealings but had no particularly established wing of service to aid wholesale clients properly maintain all the machines that are purchased. Development of a separate summary statement for the potential ally The analysis of the potential allies and their alignment with the values of the organization as well as requirements of the tender can help in the process of development of separate summary for the potential ally. The organization value of Mac Ville primarily include stewardship, adherence to different directives, encouraging self-directed teams, cultivation of leadership and maintenance of high safety levels. Again, the objective of the firm is essentially to boost growth potential of the firm by incorporating innovative as well as sustainable practices. However, the tender requirements mention that the joint venture with the company Home Espresso Traders can help in covering the entire market for espresso machines, but this can help in working with specific strategic partner that is not exclusively concentrated on hospitality sector. The venture trend analysis reflects that sales can also increase throughout the period 2007 to 2012. Again, the venture with the Ambrosia Coffee Roast also helps in sharing the overall cost of outdoor advertising for different cafes as well as restaurants. The venture with this partner can help in the sharing of the overall base of the client. Furthermore, the venture trend analysis also shows that sales also increase to $3.3 m during the period 2007 to 2011. Again, the venture with the corporation Java Estate also helps in delivering espresso machines to the clients free of cost and can offer coffee bean to the entire hospitality as well as the coffee bean market. The trend analysis shows that the venture can also help in increasing the sales from $8.2 m to $16.3 m during the period 2007 to 2011. Summary notes from the meeting with the supervisor The meeting with the supervisor regarding the addition of value to the products as well as services highlights challenges of inbound logistics, need for development of the management information system, outbound logistics, enhancement of the sales as well as marketing and service. The meeting with the supervisor includes detailed conversation regarding the expansion of the business into the Sydney market, strategic alliance with different coffee bean suppliers as well as mounting concern as regards escalating Australian dollar. The meeting with the supervisor also include concerns regarding potential competitors of the company Mac Ville. Again, the meeting also sheds light on different strategic alliance that can help in attainment of objectives. 3. Strategic Plan Formulation of strategic objectives for the business concern founded on board minutes The strategic objectives for the business concern based on the board minutes essentially include development of policies for selling as well as servicing different Mac Ville espresso machines of coffee in all the states of Australia. Another strategic objective of the company is to enhance the overall profit margin of the company by around 5% in the upcoming five years. In addition to this, the strategic objective of the corporation Mac Ville also includes establishment of brand recognition of Mac Ville in different important markets in the upcoming five years through the institution of advanced technologies and establishment of co brand with diverse strategic partners (Bass and Dalal-Clayton 2012). Furthermore, the strategic objective of the corporation also include reduction of the waste as well as utilization of the energy by approximately 10% in the upcoming five years. Strategies for meeting the objectives in the future The strategies for meeting the goal of selling and servicing espresso coffee machines include involvement of the tender of the Java Estates and establishment of strategic alliance. The establishment of the strategic alliance with the Java estates and approval of their tender can be regarded to be top priority. In addition to this, it is also imperative to search for more warehouse opportunities in different states with high volume after the institution of the Sydney warehouse. As such, this process can also be handled with network of different agents and by outsourcing the process of maintenance. Again, the objectives of enhancement of the profit margin can be achieved by means of better negotiation of price with different suppliers of the company and by optimum utilization of the members of the staff in different departments of the company. Again, the organizational goal of establishment of the brand recognition in different key market include employment of advanced technologies and introduction of co-branding with all the strategic partners (Hollensen 2015). The strategic goals of the company also include the reduction of the waste as well as utilization of the energy by around 10% in the next five years by conduction of different education programs as well as incentive schemes. Prioritised strategies - selling and servicing espresso coffee machines -establishment of strategic alliance -establishment of warehouse opportunities - Enhancement of the profit margin through better negotiation of prices with suppliers - Establishment of the brand recognition in different key market Description of the timeframe for each to be completed Activity/Duration 1 to 2 months 3 to 4 months 5 months 6 to 7 months establishment of the strategic alliance approval of their tender of the strategic partner Java Estates institution of the warehouse in different states in high volume Appointment of agents in different states Negotiation with suppliers Employment of advanced technologies and co-branding strategies with strategic partners for enhancement of the brand equity Establishment of social as well as internet marketing strategies Assignment of responsible parties for each strategy The responsible parties for execution of each strategy include can strategic managers, line managers of different department, procurement managers, managers of the sales and marketing department and brand managers among many others (Eden and Ackermann 2013). Assignment of measurable performance indicators to individual strategies The performance indicators can be used for enumeration of the individual strategies of the company (Cummings and Worley 2014). The use of the KPI can help in gauging the effectiveness of the strategies that are employed for the achievement of the pre-determined strategic objectives of the corporation Mac Ville. The introduction of the KPI includes sequential steps that helps in associating the action plans, strategies and objectives to the organizational goals. List of KPIs that can be implemented include the following: -Process KPIs (Gordon 2013) -Input and Output KPIs (Hitt et al. 2012) -Outcome KPIs -Qualitative as well as quantitative KPIs Report: KPI progress report The current section outlines the progress report of the development as well as implementation of the strategic plans aimed at attainment of different strategic objectives of the firm Mac Ville. The strategic plan of enhancement of sales and servicing process of Mac Ville coffee machines can be gauged by the assessment of the strategic activity of the establishment of strategic alliance with the strategic partner Java estates. The evaluation of the progress reveals the fact that in place of installation of 200 machines per annum only 180 machines were installed. The KPIs indicate that Mac Ville was supposed to introduce warehouse in Melbourne within two years of introduction of the Sydney warehouse. However, no warehouse has been introduced yet and it is presently run using exclusive agency model. In addition to this, the company also had plans to introduce agent agreements as well as outsource maintenance agreements in different geographies but failed to institute service contractors in one of the locations (Northern Territory). Again, the Mac Ville have achieved success in instigating the bulk purchase negotiations with the suppliers to reduce price by 100% as per the KPI target. Moreover, the company had plans to optimize capacity as well as productivity indicated by the wages to turnover ratio of 12.5%. However, KPIs indicate that the company achieved only 13.8% of the target in this regard. Again, the company also intended to establish social, internet as well as networking marketing measured by the KPI plan of getting 10000 clicks on each day on companys websites. However, the company surpassed the target and received 12000 clicks per day on the websites. The actual figure for the KPI that measures the progress of co-branding strategy suggest that only 50% of the cafes use the machine of Mac Ville as against the target of 100%. The actual figure for the KPI that measures the progress of establishment of innovative practices as well as reward programs menti ons that 30 suggestions and 8 innovative programs have been introduced in actual in place of 25 suggestions and 6 new innovative practices. The actual figure for the KPI that measures the progress of development as well as implementation of campaigns for reduction of waste and efficient utilization of energy indicate that KW use per person have reduced to 10 Kw against the planned figure of 12 kw. Strategy Activity Target Achieved enhancement of sales and servicing process of Mac Ville Installation of machines 200 180 Increase in warehouse introduction Introduction of warehouse warehouse in Melbourne within two years of introduction of the Sydney warehouse - Setting up agents introduce agent agreements as well as outsource maintenance agreements in different geographies Agents in South Australia, Western Australia, Northern Territory, Tasmania as well as ACT Except for Northern Territory all other deadlines met Increasing profit margins instigating the bulk purchase negotiations with the suppliers 100% of purchases through container load 100% Increasing profit margins Operation at optimum capacity indicated by wages to turnover ratio of 12.5% wages to turnover ratio of 12.5% 13.8% brand development Establishment of the social as well as internet marketing for 10000 clicks in official websites 12000 clicks brand development Partnership with Java estates for co-branding (cafes with mac Ville machines) 100% 50% Reduction of waste and efficient utilization of energy Innovation and reward programs (25 suggestions and 6 innovations) (30 suggestions and 8 innovations) References Armstrong, M. and Taylor, S., 2014. 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